02 / HEALTH SCORE
How is my app doing?
Score nine metrics against your category's 2026 distribution. Nothing leaves your browser.
YOUR METRICS
CATEGORY
▾
↳ benchmarks loaded for Health & Fitness
CONVERSION
TRIAL START RATE7.2%
TRIAL → PAID37.7%
DOWNLOAD → PAID2.9%
RETENTION
MONTHLY 1ST RENEWAL57.0%
ANNUAL 1ST RENEWAL36.0%
6-MONTH RETENTION39.9%
12-MONTH RETENTION34.2%
MONETIZATION
DAY-14 RPI$0.48
1-MO RLTV / PAYER$12.47
health.diff — live● scoring
$ diff health --category "Health & Fitness" --metrics 9
> scoring against the 2026 distribution…
HEALTH GRADE
C
50
/ 100
> right around the Health & Fitness median
STRONGEST
Trial start rate
WEAKEST
1-mo RLTV / payer
SCORE
50/100
YOU vs HEALTH & FITNESS · P10—P90
Trial start rate 7.2%on track
Trial → paid 37.7%on track
Download → paid 2.9%room to grow
Monthly 1st renewal 57.0%on track
Annual 1st renewal 36.0%on track
6-month retention 39.9%on track
12-month retention 34.2%on track
Day-14 RPI $0.48on track
1-mo RLTV / payer $12.47room to grow
Q1–Q3medianyou
BIGGEST OPPORTUNITY
1-mo RLTV / payer is below the median. Reaching the category median ($12.47) would lift your grade.
Download → paid is below the median. Reaching the category median (2.9%) would lift your grade.
Day-14 RPI is below the median. Reaching the category median ($0.48) would lift your grade.
WHAT IF →you fix your weakest metric (1-mo RLTV / payer) to the median?grade ↑
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Want your real health score, not an estimate?
RevenueCat shows your actual trial, conversion, churn, and LTV — the same metrics this tool benchmarks — out of the box.
Educational estimates based on industry benchmarks — not a guarantee of results.THE-DIFF × RevenueCat · SOSA 2026